I worked for a web company designing characters and other images and while I can't say what I designed them for, we were defiantly pushed in a direction where all the main characters came out looking like the same, and when we had to design characters of different racial backgrounds the direction was to make them, quote "Normal looking"
Believe me, Bill, I can sympathize with what you say. Unfortunately we live in politically correct times, and there's far too much sensitivity to portraying people of various ethnic backgrounds (other than caucasian, of course) with any degree of caricature. Sure it's a Black character, but it mustn't look too Black. Inexplicably, there seems to be a mindset that says that only caucasians can be caricatured and that the features of other races must be played down or, ironically, made to look more like those of caucasians. Frankly, I don't get it. In fact, I would think that the tendency to make Blacks, Asians and Hispanics all look like blandly designed White people would be more offensive to them.
Back in the early 1970's we had Bill Cosby's "Fat Albert and the Cosby Kids". Though the entertainment merits of the show may be open to debate, the character design was rather commendable. It wasn't brilliant cartooning, but there was at least a very distinct, individual look to each character. Furthermore, this nice variety of shapes and sizes of the characters also helped to visually communicate something of each one's personality. This is something I can't stress enough in my class at Sheridan. Remember, you don't have a lot of time to explain your character to the audience. Ideally, the viewer should have some indication of what your characters are all about from a quick glance. Then you can use your acting and dialogue to further flesh them out as your story unfolds.
Alas, here we are in the politically correct new millennium and Bill Cosby has come back with another animated series, albeit aimed at the preschool set. Still, I really don't think that fact justifies dumbing the art design down to the level found in "Little Bill". As you can see, Little Bill and his whole family are a group of lookalike clones, completely lacking individuality of design as well as being devoid of real expression. I love Bill Cosby as a brilliant anecdotal comedian, but I really do question his taste in regards to the art stylings of "Little Bill".
Little Bill's friends don't fare much better either. They're still pretty much all the same basic design and rather robotic looking in their expressionless poses. I suppose I have to give some credit for varying the body types a bit, but overall they're pretty bland and similar in design. Is this something that today's little tykes really would enjoy? I'm just glad that I grew up on "The Flintstones" and old "Popeye" cartoons in my kindergarten days, before the days of highminded "childrens' programming" came into being.
Not all is bad today, however. Here's a character lineup from "The Proud Family" that shows character designs far more to my liking. I personally think this is one of the finest looking animated shows on TV currently. Yes, the stories are all little morality tales, of course, but it manages to be quite funny and entertaining too, not the least because of the beautifully designed characters. Just looking at this lineup of kids, you get a distinct impression of what each one is like - their personalities are obvious in a glance. Also, the visual designs work well as "silhouettes", that is, if you filled them in as solid black shapes they still would read clearly to the eye as distinct, appealing characters, all different shapes and sizes.
Here's Penny and her family, including her Dad, who's a real opportunistic type. I think he's a great character! Even the backgrounds on this show are pleasing to the eye and unified in design. I really give a lot of credit to all who have created the look of this show. Just compare these funny, colourful characters to their bland and boring counterparts on "Little Bill". I know what I'd be watching if I were still a 5 year old kid... And now I'm going to look again at the new "Tinker Bell" movie from Disney. Like I said before, I would consider any one of these Fairy designs appealing enough on its own, as there is certainly a visual appeal to the head to body ratio, the flowing, organic shapes, and the colour schemes, as we've come to expect from Disney (though the impact is lessened by the CG animation, in my opinion, compared to the linear characters in classic Disney films.) But the fact that there are five of these tiny girls, all identical in face and form is what I see as a big, big mistake.
In looking at this publicity still from the film, one gets absolutely no impression of who these five fairies are: what their personalities are like, or how they might relate to each other in the story. Cute though they may be, they really communicate absolutely nothing to the viewer in their design. All of their various personalities are going to have to be explained through the dialogue, which is a real waste of the animation medium, I believe.
Not long ago, however, I saw this on Jim Hill's site. These young ladies have been hired by Disney to portray the five Fairies as meet 'n' greet walkaround characters at promotional events and maybe at Disneyland.
Ironically, I find these live young ladies to suggest far more in possible personality than their animated counterparts. We know who Tink is, but how about her friends? If I were to hazard a guess, I'd say that the one on the lower left suggests an outgoing, "Voted most likely to succeed" type of girl. The Black girl looks pensive and serene, maybe a shy type. The girl with the braid might be a goofy and not particularly bright type, reminiscent of Goldie Hawn in her "Laugh-In" days. Finally, the Asian girl looks rather mischievous to me, perhaps given to pulling pranks on the others. Whether these impressions are accurate to what the film's characters are all about is not important - but the fact that these live actresses convey something to me in terms of a perceived personality is what counts. Why am I not able to read the animated characters as such? In cartooning, personalities should be even more obvious because you have the liberty of pushing them more through caricatured designs, expressions and body language. Which leads me to the following sketch:
Just for fun, I thought I'd try redesigning the Fairy characters as caricatures of these actresses, cartooned in a Disney style. I haven't drawn Tink herself though, for obvious copyright reasons aside from the fact we already know what she looks like. Is this what I think the final designs should be? Not necessarily, as I think they could be explored more in various ways and then simplified and refined more for the final models. But I genuinely believe this makes for a better starting point - to try and create distinct individuals that suggest their specific personality type through the visual designs. This is what Disney has historically always been so brilliant at in their classic animated features. Female attractiveness should not all derive from just one template - variety is the key to engaging the viewer's interest! I know there is the art talent at Disney to pull it off - but why are the artists not calling the shots?
